How does it sound when a titan of the gaming industry like Unity teams up with a dynamic NFT brand such as Deadfellaz’s DFZ Labs? Exciting, right? That’s exactly the scenario we’re looking at. Deadfellaz’s DFZ Labs taps gaming giant Unity to help with new game, pushing the boundaries of the trading card game genre and expanding the reach of the NFT universe.
Unity and DFZ Labs: A Powerhouse Partnership
DFZ Labs, the mastermind behind the Deadfellaz NFT brand, is joining hands with Unity’s internal development team to craft a digital trading card game. Psych, DFZ Labs’ lead artist and co-founder, expressed his excitement about the collaboration, stating that the level of action and immersion they aim to bring to the trading card game genre is something only Unity could help achieve.
DFZ Labs’ Strategy to Expand Its NFT Universe
Like many other NFT brands, DFZ Labs aims to expand its brand’s reach, or “universe,” through gaming. This strategy isn’t new in the NFT world. Bored Ape Yacht Club, a top NFT brand, has also ventured into video games to engage with existing fans and attract new community members. With NFT sales volumes falling by up to 90%, finding new revenue streams through gaming and merchandising has become increasingly crucial.
Unity’s Gaming Engine: A Game Changer
Unity’s gaming engine, renowned for building titles for popular franchises like Pokémon Go and Call of Duty, will undoubtedly bring a new level of sophistication to the upcoming game. DFZ Labs plans to release an early version of the game (the alpha) to a select number of players early next year. The Deadfellaz collection, comprising 10,000 NFTs on the Ethereum blockchain, has already seen a lifetime trading volume exceeding $100 million, according to CryptoSlam! data.
As we anticipate the release of this game, it’s worth noting that DFZ Labs is exploring the potential of blockchain technology, possibly incorporating in-game digital assets to create a web3 title. This exciting development in the gaming and NFT world can be closely followed on platforms like cryptoview.io, a leading source of crypto information.
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